An Ethnography of Hunters Essays - 2662 Words

Everyone kills, and everyone eats. Not everyone eats what they kill, but these remain two of the most intimate forms of communing with our environment, whether we recognize them as such, or not. Almost 40 000 Americans are killed each year as the result of homicidal, accidental, and suicidal uses of guns; in all, Americans wielding guns intimidate, wound, and kill hundreds of thousands every year. These were the kinds of ideas impressed upon me as I grew up in my urban home: Guns were beasts, as were knives, arrows, spears, indeed anything could become a weapon if held in a particular way. We sprayed each other with the hose instead of water guns, and spent many long hours as a family communing with nature through long walks on the†¦show more content†¦We named her Ellen. We had her for dinner. She was tough, and tasty. I felt sad, but not cruel or inhumane. I had no ritual to perform before I took her life, nor one to perform afterwards. I did not know how these things were done. I did not know what it meant to be a hunter. When the opportunity arose for me to take a closer look into the hunting culture, I only had to look in the telephone book to find what I was looking for: Turkey Creek Guns and Archery in downtown Goshen, Indiana. I called them up, explained rather inarticulately what I was interested in, and soon set up meetings with what I believed to be thoroughly encultured, currently involved, non-analytic individuals. My research took the form of ethnography, with the goal of grasping my informants point of view, their relation to life, and their visions of their world . One of my first discoveries was that I needed to learn a new language: (what was a muzzleloader? Why was a solid blade better than an expandable arrowhead? What are cat-whiskers to a hunter?) I will attempt to pull you into the hunting world through the stories of a woman and man, whom I will call Beth and David, that own and run the local guns and archery shop. For the first interview I met Beth at what I considered to be a well-known local coffee shop, and relatively common ground for us both. Beth was quite comfortable in that setting although, she informed me, she had never been inside that place before. This wasShow MoreRelatedAnalysis Of Robert Flaherty s Famous Work Nanook Of The North1235 Words   |  5 PagesThe challenge of accurately representing ethnography, the critical analysis and systematic inspection of everyday life across cultures, has been repeatedly attempted with myriad intentions and has subsequently evolved over time. This paper will examine four iconic anthropological filmmakers in the mid-twentieth century in their individual distinctive endeavors to contribute to and accomplish this goal of developing ethnographic film. From Robert Flaherty s objective to showcase culture as art, toRead MoreKung Life: An Ethnography by Majorie Shostak1023 Words   |  5 PagesThe many ethnographies produced from the fieldwork of anthropologist, account for much of our knowledge of cultures we may consider foreign of our own. Ethnographies are often written to provide an understanding of the practices of the studied culture, thus bridging the gap between separate ways of life. Majorie Shostak is one of the well known anthropologist who attempts to do just this in her writings. During her stay in the Dobe regions of Botswana, she studied the life of !Kung women to findRead MoreEdward Bernett Was An English Anthropologist And The Founder Of Cultural Anthropology984 Words   |  4 Pagesby Darwin and Lyell. His stance as an evolutionist fueled his belief that researching the prehistory and the history of man could be used to compare and reform modern societies. Therefore, through the use of the comparative method and historical ethnography, which included travel logs, Tylor attempted to reveal the stages of development of cultures/civilizations. Tylor’s defines culture and civilization as a â€Å"phenomena related according to definite Laws-Methods of classification and discussion ofRead MoreThe Cahuilla Tribe919 Words   |  4 Pages6.† The tools used by the Cahuilla women was a stone tool named Metate, which was a smooth oval stone that could be used along with a pestle in order to finely ground acorns into a flour like consistency â€Å"Ethnography of the Cahuilla Indians, by A. L. Kroeber, [1908], at sacred-texts.com.â€Å" Another valuable source of food that the Cahuilla had was the Mesquite tree. Which provided two types of food, blossoms in the spring, and green beanRead MoreIndividual Experience And Reflexivity By Renato Rosaldo s The And Reconstitution Of Self 931 Words   |  4 Pagesstates: I underscore here the agreement between all gatherings included, for it is paramount to perceive the courses in which informmants are additionally performers and specialists, and that the transaction of reality that happens in the doing of ethnography includes perplexing and moving relations of force in which the ethnographrapher demonstrations and is likewise followed up on. (Kondo 75) Kondo recognizes the influence that the Japanese have on her character and by so doing she recognizes theirRead MoreIndigenous Tribe Of Hunter Gatherers1686 Words   |  7 PagesDeep within the rainforests of the Manu Provincial Park in Peru resides an indigenous tribe of hunter-gatherers known to us as the Mashco-Piro tribe. This tribe has remained un-contacted by modern culture until recent years and as such, the tribe continues to be a source of interest among anthropologists and civilians alike, for whom the secluded nature and â€Å"primitive† culture of these people generates curiosity. The Mashco-Piro tribe has actively avoided contact with non-native individuals, howeverRead MoreAnalysis Of The Poem Fandom Of The Walking Dead 1167 Words   |  5 PagesFor my ethnography project, I chose to study the fandom of The Walking Dead. For the purpose of this paper, I will refer to The Walking Dead as a comic, a video game, and a TV series. The focus of this ethnography is to understand how the comic book culture influences many fans. Since the series is based on a graphic novel series, and some of the fans are schooled in comic culture; they arrive with literacy in comic storytelling. Others who are not fans may recognize the visually and narrativeRead MoreBatek of Malaysia1370 Words   |  6 PagesIntroduction to Cultural Anthropology (GSF1049E) January 17, 2011 The Batek of Malaysia The Batek of Malaysia is a hunter-gatherer tribe, they are located in the Malaysian rainforest in groups of families. They would be considered Foragers, They live in camps of five or six nuclear families. Nuclear families consist of a Mother, Father, and their children. â€Å"The nuclear family is most common because, in a foraging setting, it is adaptive to various situations.† (Cultural Anthropology ChapterRead MoreOrigins Of The Walking Dead1213 Words   |  5 PagesPhoto Essay – Origins of The Walking Dead For my ethnography project, I chose to study the fandom of The Walking Dead. For the purpose of this paper, I will refer to The Walking Dead as a comic, a video game, and a TV show series. The focus of this ethnography is to understand how the comic book culture influences many fans. Since the series is based on a graphic novel series, and some of the fans are schooled in comic culture; they arrive with literacy in comic storytelling. Others who areRead More Anthropology and Gender Essay1576 Words   |  7 Pagesnature of human evolution. Sally Slocum, a physical anthropologist born in 1937, declared that the women’s role as gatherer in our evolutionary past was as significant to our cognitive, personality and linguistic development as the popular â€Å"man the hunter† theory. One of Slocum’s contemporaries, Eleanor Leacock (1922-1987) chose to differently analyze gender research, focusing on distinctions in power as it relates to society, the economy, and politics (2011: 397). She concentrated on North American

Women Empowerment Cisneros s Woman Hollering Creek

WOMEN EMPOWERMENT Cisneros’s â€Å"Woman Hollering Creek† The lion s share of Woman Hollering Creek is described in the third-individual omniscient voice. The narrative voice that depicts Cleofilas life in Mexico, her dad and siblings, the ladies companions With whom she tattled in her town, talks in longer more melodious sentences than the story voice that portrays her life and musings in Seguin, Texas. The opening sentence peruses: The day Don Serafin gave Juan Pedro Martinez Sanchez consent to take Cleofilas Enriqueta DeLeon Hernandez as his lady of the hour, over her dad s limit, more than a few miles of earth street and a few miles of cleared, more than one outskirt and past to a town on the other side-as of now did he divine the morning his little girl would raise her hand over her eyes, look south, and long for coming back to the tasks that never finished, six useful to no end siblings, and one old man s protestations. Glaspell’s â€Å"Trifles† The setting for Trifles, a hopeless, dirty kitchen in a surrendered country farmhouse, rapidly builds up the claustrophobic state of mind of the play. While a frosty winter wind blows outside, the characters record in each one in turn to examine a vicious homicide: the ranch s proprietor, John Wright, was evidently choked to death while he dozed, and his significant other, Minnie, has been taken into guardianship as a suspect in the wrongdoing. The sheriff, Henry Peters, is the first to enter the farmhouse, trailed by George

My First Speeding Ticket free essay sample

I was tired but excited to be going back to my hometown for the weekend. It was a long drive home and I wished time would go by faster. The clock on the dash beat methodically, as if it was in time with the rotation of the tires, round, and round. Suddenly my thoughts were interrupted as I met an oncoming police officer and realized that I was exceeding the speed limit a great deal. Frantic I sped up and looked for a road that I could slip off onto. I drove and drove and could not find any suitable byway (and even if I did I was probably going to fast to negotiate an exit). As I rounded the next corner, to my dismay, there was another police officer waiting on my arrival. At that very moment I realized there was no way to avoid the inevitable – a ticket. Moments later the officer came to my window â€Å"Good evening† he said. We will write a custom essay sample on My First Speeding Ticket or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page â€Å"You were going 82mph in a 55mph zone back there† I replied with an excuse I’m sure he had heard numerous times before -â€Å"I was just going with the flow of traffic! † The officer chuckled. â€Å"License and registration please. I gave him my license and registration and he returned to his vehicle. Several minutes later the officer returned with my citation, and I sped away. Needless to say, I was just a bit distraught as I drove the remaining miles home. Looking back I realize that the citation was well deserved. The officer could have taken me to jail for the night, or worse. But thankfully I just had to pay a small fine. Although I did learn a lesson from the experience, I do not believe it was the same one my parents would have hoped I had learned. The following day I ordered a radar detector!

The Truth About Paying College Athletes Essay Example

The Truth About Paying College Athletes Essay Have you ever wondered why college student athletes don’t get paid? Many colleges don’t pay their athletes because they feel that students are having the opportunity to play a sport they love for free if they are offered a scholarship. Why can’t they pay the athletes for all the time and devotion they put into their sport? Most athletes practice for hours and hours at a stretch. Reasons for college athletes to get paid are: athletes spend lots of their time putting all their effort into their desired sport; students end up missing some classes and colleges receivemoney for their players’ performances. College student-athletes should be paid for all the time and effort they put into their desired sport. College athletes spend lots of their time on practices and games each week. On average a typical Division 1 football player spends 43.3 hours a week on his/her sport, which is 3.3 more hours than a typical American work week.(Mark Edelman)Most college students have hours of homework, a job and classes on top of all the game and practice hours. If students spend many hours a week on practices and plays, they should get paid for all the work they do, including making up plays that won’t get recognized easily by the other teams. Many athletes miss classes for tournaments and televised games. This year, the National Football Championship game required Florida State football players to miss the first day of their spring classes for this game.(Mark Edelman) Missing classes for their tournament or championship can be hard especially for kids with 6-8 classes, which results in lots of homework.Games take up time that could be used to catch up, if needed, or even to get done early on a class project. As many parents have said, â€Å"school comes before extra-curricular activities.†Not to be a stuck-up child, but sports are extra-curricular activities, even though homework can be worked around depending on the sport schedule. A We will write a custom essay sample on The Truth About Paying College Athletes specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Truth About Paying College Athletes specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Truth About Paying College Athletes specifically for you FOR ONLY $16.38 $13.9/page Hire Writer

Free Essays on Comparing Henry David Theareau And William WOrdsworth

worth’s poem explain to us how life continues to go on no matter what happens. â€Å" The Sea that bares her bosom to the moon, the winds that be howling at all hours, and are up-gathered like sleeping ... Free Essays on Comparing Henry David Theareau And William WOrdsworth Free Essays on Comparing Henry David Theareau And William WOrdsworth While writing from completely different periods, the age of romanticism and the 19th century, Wordsworth and Thoreau withhold strikingly similar ideas in two of their important works. Thoreau’s Walden and Wordsworth’s â€Å"The World is Too Much with Us† both attempt to teach us about the significance nature has on our lives. In Walden, Thoreau actually writes about the lifestyle that he lives in and preaches to us why we should live it also. â€Å"The World is Too Much with Us’ is a much shorter piece of writing in which Wordsworth tries to tell us what is wrong with the â€Å"modern world†. Wordsworth and Thoreau talk about and use the word nature many times in their writings. However they are not referring to the misuse of our planets forests, rivers and mountains but rather the misguided nature of the modern man. To begin with, in the opening sentence of The World is Too Much with Us†, Wordsworth is openly telling us we are too worried about getting material objects and spending money. â€Å"Getting and spending, we lay waste our powers;† In the following two lines Wordsworth explains peoples obsession with possession, and how we have all forgotten the real meaning to life as we have â€Å"given our hearts away†. Thoreau has a similar belief that he proposes in the conclusion of Walden. He writes, â€Å" Why should we be in such desperate haste to succeed and in such desperate enterprises...Let him step to the music which he hears, however measured or far away†. In these words I think Thoreau is trying to tell us that what kind of stuf f and how much of it you can buy with your money really doesn’t matter in the long run. Instead a man should follow his heart and do whatever makes him happy. The next few lines of Wordsworth’s poem explain to us how life continues to go on no matter what happens. â€Å" The Sea that bares her bosom to the moon, the winds that be howling at all hours, and are up-gathered like sleeping ...

An Introduction to Irregular Verbs - Proofeds Writing Tips

An Introduction to Irregular Verbs - Proofeds Writing Tips An Introduction to Irregular Verbs Most verbs do exactly what you’d expect them to when you change their tense. But this isn’t always the case. Some verbs are grammatical rebels. And when these terms pop up, it is easy for errors to creep into your written work. Join us, then, for a quick look at how to handle irregular verbs. Regular Verbs Before we look at irregular verbs, though, we should define what a regular verb is first. These terms are easy to understand because their simple past tense and past participle forms all end with the letters â€Å"-ed.† For instance, the verb â€Å"sail† becomes â€Å"sailed.† Other examples include: Base Verb Form Simple Past Tense Past Participle Bake Baked Baked Hurry Hurried Hurried Kick Kicked Kicked Lower Lowered Lowered Play Played Played As shown above with â€Å"hurry† and â€Å"hurried,† the spelling of certain words changes slightly when forming past tense forms of a regular verb. But even these terms end â€Å"-ed.† Importantly, too, the simple past tense and past participle forms are the same in each case for regular verbs. Irregular Verbs An â€Å"irregular verb† is any verb that doesn’t follow the rules above when forming simple past tense and past participle forms. As a result, these words don’t end with â€Å"-ed† like regular verbs. For example, the simple present tense verb â€Å"break† does not become â€Å"breaked,† but actually changes into â€Å"broke† (simple past tense) and â€Å"broken† (past participle). Other examples include: Base Verb Form Simple Past Tense Past Participle Cut Cut Cut Drink Drank Drunk Sit Sat Sat Think Thought Thought Write Wrote Written As you can see, there is no real pattern to how irregular verbs behave: Some change just one letter in different forms (e.g., drink drank drunk) Others change more significantly (e.g., think thought) In some cases, the simple past tense and past participle forms are the same Some words use a different term for past tense and past participle forms Others don’t change from the base form in either case (e.g., cut) It can, therefore, become a bit confusing! Our advice is to watch out for irregular verbs when reading and learn how they’re used. Checking unusual terms in a dictionary and having your work proofread to correct any verb-based errors is also a good idea. To Be or Not to Be? No, we’re not quoting Shakespeare. We’re just highlighting how tricky the verb â€Å"be† can be. This little word is one of the sneakiest around, with a variety of forms depending on how it is used. Verb Forms First Person Second Person Third Person Singular Plural Singular Plural Singular Plural Present Tense Am Are Are Is Are Past Tense Was Were Were Was Were Present Participle Being Past Participle Been This may make â€Å"be† the most irregular verb around! And while it is easy to master the basic forms with practice, you should still be careful when using the subjunctive mood.

What is the role of a public administrator Essay

What is the role of a public administrator - Essay Example During colonial times the public servants were only known as implementers of policies. They collected taxes, maintained law and order and public infrastructure. As times have changed governments have realized developmental face of the public administration can no longer be shredded solely into private shoulders. The economic growth and general readiness of the population comes from the active participation of public services in the developmental fields. PA's are working in diverse fields like education, transportation, postal services, agricultural awareness, public private partnerships etc. This new dimension has added additional responsibilities of treating the citizens as customers. Customers/Citizens understanding of the roles of a PA is with reference to their own standing. Citizen as a customer of service offerings would expect polite and on time delivery of the service. Analyzing from a tax - payer point of view, customers expect good infrastructure, security, educational initiatives etc, which in turn will affect their standard of living. The specific functional role of a PA may be a police personnel, magistrate, administrative officer etc. The general awareness all these roles require is that, customers assess them from their viewpoint, which means, meeting their expectations is the bare minimum to pass the test of common good. Due to the changes in the world economy PA's are faced with competitive situa

Economics of the the Coca-Cola Company Essay Example | Topics and Well Written Essays - 3250 words

Economics of the the Coca-Cola Company - Essay Example Within each category there are several product lines for example under Juices there are concentrate, not-from-concentrate, frozen concentrate, pulp-free, fortified and flavored juice blends. The flagship product bears the same name as the company. Coca-Cola is not only the most popular and biggest-selling soft drink in history but also the best-known brand in the world (â€Å"Coca-Cola - Brands - Brand Fact Sheets,† 2011). Coca-Cola has got products all across the beverage products’ life cycle. The company has at its disposal immense resources – finance, human capital, distribution channel, and brand – to support research and development to continuously come up with new products and to see them through the resource-draining phases of the product lifecycle (the introduction and growth stages). Whereas on the other end of the product lifecycle, Coca-Cola has also been able to sustain its flagship brand as a cash cow at the maturity stage. Coca-Cola has one of the most effective, if not the best, marketing mix strategies that include: merchandising, product-placement, public relations, endorsements, sponsorships, exhibitions and most of all advertising. However, due to its continuous innovation Coca-Cola has had challenges when it comes to market cannibalization. This is manifested in different ways such as between two Coca-Cola brands or between the old retail distribution channels (shops, supermarkets) and vending machine. Even though the presence of numerous brands has stifled the growth of some of its products, the marginal benefits have been greater than the marginal loss for Coca-Cola in its multi-brand strategy. This strategy is referred to as a single-position strategy and it has worked for Coca-Cola because it is often easier and cheaper to introduce a new brand rather than change the positioning of an existing brand in the eyes of the consumer (Ries & Trout, 1986). 2.0. Market trends In a five-year forecast that uses 2009 as the base year, it is estimated that the global soft drinks market will experience a growth of 16.2% (Datamonitor, 2010). A large part of this growth will be as a result of the rapidly growing functional soft drinks (FSD) market that consists of sports drinks, energy drinks, enriched drinks, smoothies, ready-to-drink (RTD), iced tea and dairy drinks. Not to be left behind, Coca-Cola has actively been engaged in expanding its product offerings in this market. Sports and energy drinks are the two most recognizable and successfully established sub-categories within the overall FSD market. According to Lewis (2009) health, convenience and premiumization are the three leading megatrends driving the global soft drink market forward. This implies that the soft drink market still has a lot of potentials to innovate with truly unique products that offer genuine and proven health benefits across demographics and consumption occasions despite the global economic downturn. Consumer behavi or is a function of the product, the consumer, his social environment, the competing products and the brand marketing strategy. Coca-Cola’s strength has been how it communicates its brands and how consumers perceive those brands relative to other competing brands in the marketplace.

Being A Student Essay Example for Free

Being A Student Essay Being a student is a full time job. Students work five days a week, seven hours a day. There is a constant load of work that is given to us, and there is a strict set of rules. Being a student is similar to working at a full time job in many ways. Like working adults, students follow a grueling daily routine, which includes waking up early in the morning, focusing for long hours at a time, having to complete a strenuous work load, dealing with unfair teachers or bosses, an extremely high level of stress, a lot of procrastination, and loss of sleep, among others. These are all problems that students and working adults must deal with on a daily basis, but not all similarities between the day of a student and the day of a working adult are negative. Both students and most working adults go through similar ups and downs throughout a typical day, but there is one profession in particular that is so similar to the job of a student that both students and this specific type of working adult are doing their jobs in the same buildings every day. Students and teachers are alike in so many different ways. If one were to observe the similarities in the days of students and teachers, the observations would include both arriving at a school some time between seven o’clock and eight o’clock in the morning, both going to class throughout the day, both having lunch breaks in cafeterias, both being involved in athletics after school, both having the weekends off, as well as spring break, winter break, summer break, and most holidays, both facing daily academic challenges, and both going home at night to do work in order to prepare for the next day. Students and teachers work together in harmony on a daily basis, learning from each other and becoming better people. Neither could prosper in a school environment without the other. Without teachers, students would not be able to learn, and they would have no one to keep them in line when necessary. Without students, teachers would not have a purpose for working in their profession because they would not have anyone to teach. They depend on each other, and, while learning is a full time job for students, and teaching is a full time job for teachers, both bond over their time spent working and learning together at school every day.

How do Pride and Prejudice Affect the Relationship between Darcy and El

How do Pride and Prejudice Affect the Relationship between Darcy and Elizabeth? Jane Austen was an English author who wrote Pride and Prejudice and many other novels. Her early writings began in 1787 and ended in 1793.Jane Austen was born on the 16th of December in 1775 at Steventon Rectory Hampshire. She lived from 1775 to 1817 and was born the seventh child in a family of eight and Jane was mostly attached to her sister Cassandra. Jane’s first novel, Sense and Sensibility began as a novel-in-letters called â€Å"Elinor and Marianne.† These letters may reflect the relationship between Jane and her sister Cassandra. It is well documented that Jane and Cassandra were extremely close as children. When they grew older the two kept in touch by writing each other letters on a daily basis. Cassandra destroyed many of letters of correspondence with Jane to protect her privacy following her death. In 1817 Jane’s recent run of good fortune came to an end. Her health grew worse as throughout the year from what we now know was Addison’s disease; she passed away on July 18 of that year. I think that Jane Austen was trying to tell the audience about human relationships and I also think that the purpose of this novel was to show the ups and downs of human relationships. The subject Human relationships is very interesting, this is because certain people relate to it in different ways. Some people may relate to it as cunning and bitterly whereas others may enjoy it and relate to it in different points of views. I also feel that Jane Austen was telling us how the lifestyles and the roles of society of the men and women in the early nineteenth century. After reading the novel and watching the film of pride and prejudice I n... ...Austen shows how several other marriages work. Some are happy, some not, and no two are alike. In a society in which marriage was so important to women- and to men- the qualities that make a marriage succeed are quite a serious matter. Jane Austen treats the subject with Comedy, but underneath the comic surface she is very serious. Notice, as you read what qualities she shows us as good and bad in a marriage. It seems that the success of a marriage in Austen's would- as perhaps in ours- depends on the characters of the married pair and the motives that brought them together in the first place. I agree with all this because it touches on themes of class, social behavior, and family relationships. It's a peek into a world that in some ways is nothing like ours, but it contains truths which seem to apply in any world. Also many people can relate to it in their own ways.

Market Segmentation of Kitkat

Nestle KitKat Cross-platform mobile app The Challenge Nestle is one of the world’s leading FMCG manufacturers. Kit Kat is Nestle’s leading confectionary brand and the UK’s favourite chocolate biscuit bar. Our Strategy Our aim was to create an extension to Kit Kat’s YouTube channel for the smart phone user. The brief was to create an experience which utilises the unique functionality that mobile provides, and Users are asked what mood they are in, and a selection of videos is presented to them.The topics range from a tutorial on how to body pop, or a clip of a Kit Kat advert from the archive. At the end of the video the user is returned to the app to be able to view more inspiring videos and share with friends. Imano were asked to contribute to Kit Kat’s Shake & Break campaign, created by Skive, by delivering an app to run alongside their existing YouTube channel. The commissioned app was for both Android and iPhone platforms. ncourage the campaign t o ‘go social’ through all digital channels. The goal of the Shake & Break app was to allow users to make the most out of their break times, in a fun way with Kit Kat. Our strategy was to create a seamless environment where they could engage with the selection of YouTube video choice to compliment the campaign. The Results Through an agile working approach the tight project deadlines were met and the app is now live in two Android market places and the app Store.As retained Nestle agencies Imano and Skive have successfully worked together to push boundaries and evolve the mobile/social media marketing strategy that the brand will be adopting for the foreseeable future. For further information contact: Imano plc Tel: UK: 020 7632 6930 | www. imano. com | [email  protected] com acrossair Tel: UK: 020 7632 6930 | www. acrossair. com

Planet Organic Marketing Report

Through primary research we wish to study the marketing strategy for Planet Organic particularly in the use of interviews, questionnaires and in store visits. Having arranged an interview with the Store Manager of the Westbound Grove branch, we hope to ask questions that we feel could contribute towards our final marketing report. Through the use of the questionnaire this will give us particular help with looking into the demographics of our chosen retailer. We also expect to carry out secondary research with the help of Planet Organics newsletter, the Internet and the Planet Organic website.We will analyses newspapers such as The Daily Telegraph and The Guardian in which will enable us to view information on its retail competitors as well as general articles on organic farming. I nurturing ten process AT writing tons report we alma to nave regular contact Walt a spokesperson representing Planet Organic. This will help us gain both an informative insight into the marketing techniques and environment. To anchor our information on the micro/macro environment we will produce a SOOT analysis within our report, which highlights the Strengths, Weaknesses, Opportunities and Threats ofPlanet Organic. 2. Micro Environmental 2. 1 Company â€Å"Planet Organics natural ethos also extends to our beliefs about health and how complementary therapies and remedies can prevent and cure illness. Nourishing our families with good wholesome home cooking combined with a complementary approach to well being is the foundation for a healthy, vital life now and for generations to come. † Renee Elliott 2000 Planet Organic is a unique supermarket dedicated to organic and other ethically sourced products.They have 4 stores spread across some of the most affluent areas of London and have a large target arrest of organic consumers looking for essentially chemical-free , fresh or minimally processed food. Their mission is to raise awareness of British farming and organic goods while fi ghting against genetically modified foods. Renee Elliott a former American wine Journalist opened her first Planet Organic store in 1995 in Noting Hill, with each restaurant containing a designated seating area where customers can purchase foods from the deli counter, offering a selection of fresh Organic Produce.The shelves in all four stores are aligned according to Meat, Dairy Products, Confectionery and Health and Beauty. When walking into a Planet Organic Store you have immediately stepped into what is set out to be like a market stall of fresh fruit and vegetables. The shop is very appealing to the eye with its color coordination and neatly stacked shelves. The smell of the fresh deli counter makes shopping in Planet Organic thoroughly enjoyable instead of the hustle and bustle that you may encounter when shopping in other supermarkets such as Testes and Kingsbury.This is why Planet Organic continue to have such a loyal sense of customer value, they want to make your food shop ping experience enjoyable and relaxing. More and more people are choosing to arches and look into eating organic food because they want to know what they are eating, the reassurance that the environment has not been harmed in the process of which their food has been produced This year Planet Organic are celebrating 1 5 years since they opened as the first organic and natural supermarket in the I-J.Planet Organic became the first Soil Association certified organic supermarket in the I-J when they first started in 1995, they were also the first to have an organic British meat and fish counter within a supermarket. I en company were also ten TLS London retailer to KICK start ongoing trend of replacing plastic bags with biodegradable bags, this has been picked up on with many other large retailers such as Waitress, Testes and Kingsbury. Planet Organic now have their own website (www. Planetarium. Com) in which consumers can purchase products online and have them home delivered.This is u seful to their loyal consumers, as unlike many supermarkets such as Waitress and Marks and Spencer, accessibility is limited due to such a limited amount of stores. The website entices customers with ‘gift ideas' and gives factual information in ‘Renee's blob (The company director of Planet Organic). In this blob she introduces ewe and innovative recipes such as ‘Soaked Cinnamon and Apricot Porridge' and ‘Parmesan Baked Asparagus', she also directly targets mothers with young children, for example what to put in their packed lunch or meals that both grown ups and children will enjoy.This blob is updated almost weekly and is full of informative and current news that makes an entertaining read. Planet Organic also send out a monthly newsletter with details of latest products, environmental and health issues and ‘Planet Organic News'. They do this to keep that close relationship that is needed between a retailer and its consumers thus creating brand loyalt y. Planet Organic is not Just a foods supermarket; â€Å"We believe the body can usually heal itself, not with medicines that often Just suppress or mask symptoms, but with natural remedies that support the body in the healing process† (Renee Elliott).They particularly specialize in herbal remedies, vitamins and minerals as well as providing consumers with organically produced cosmetics such as make up and body lotions. 2. 2 Suppliers The company sells over 27 different products within each category. Books, Vitamins, supplements, natural remedies, body, face care and make up are only a small part of the company's success. They sell organic free range eggs and organic meat (all animals are vegetarian). Planet Organic only sells natural, free range organic products. The business was the first to be part of the Soil Association Organic Standard in the I-J.The soil Association is a charity, which campaigns for planet friendly food and farming. They believe that the connection bet ween food, soil and health of people is very important, which is also very important within Planet Organic. Planet Organic are forever introducing new products into the market, by promoting conventional farming, home grown products and raising awareness about health. By sourcing organic food from sustainable producers this reduces the environmental impact of consumption of items brought through its stores.Planet Organic have a British policy on buying meat and British first for fruit and vegetables. Suppliers come from local areas in London and Planet Organic is always trying to promote local businesses. Planet Organic sources and sells seasonal produce, which therefore minimizes transport and thus the impact on the environment in which helps to reduce the carbon footprint. Planet Organic maintain regular contact with tenet suppliers Ana attend trace snows to Tina ten Test new products I nee are committed to British farmers, bakers, producers and manufacturers and continue to mainta in high standards.Planet Organic is also part of Fair-Trade, which is an organized social group that helps people in developing countries to earn a respectable wage and living. Fair- Trade also ensures that better prices are obtained, decent working conditions, local sustainability and fair terms of trade for farmers and workers in the developing world. Companies are required to pay sustainable prices, which must never fall below the market price. Fair-Trade helps to stop the injustice of trade; which in the sat has been unjust and discriminated against the poorest and weakest producers.Fair-Trade enables the workers to improve their position and have more control of their lives. 2. 3 Intermediaries The intermediaries, also know are wholesalers, the middlemen or distributors, are what fill out the gap between the point of production and the point of sale. They can help overcome the lack of compatibility between the suppliers and the end customers (being Planet Organic) by reducing t he number of contacts between the two. This would also help in reducing the costs of the distribution and selling.The organization must decide whether to involve an intermediary, this can be determined by its size or also whether they trust the resources and skills of the produces to successfully meet the needs of the consumer. Most often the intermediaries add value to an organization in different ways, firstly to the marketing side as long as they are effective to the producers goods and the distribution channel, as they most likely know their target market. Making sure that the goods are stocked appropriately so that the economic and life-style needs match the shoppers, for planet organic being natural, healthy, environmental friendly products.Planet Organic uses intermediaries for the majority of their products. Around 60% meaning 40% of their products are delivered directly from the suppliers. They use 4 major consolidators, The Health Store and The Tree of Life are cooperate w holesalers for natural and organic products. They are two of the leading health Food wholesalers in the I-J. The Health Store is based in Nottingham and has been trading over 76 years throughout the I-J, Ireland and Europe. A Dutch company called the Royal Weakens NV that is based in the Netherlands owns the company Tree of Life. They distribute food products throughout North America and Europe.Planet organic uses their Newcastle branch. Another 2 intermediaries used by Planet Organic are Marigold and Lingering Organic. Marigold health foods are only based in the UK and distribute their products within a 60-mile radius from their warehouse in Kings cross using refrigerated vehicles. 60% of their product lines are organic. Lingering Organic is based in New Covent Garden, London and specializes in the distribution of organic Truly Ana vegetables Language started In ten early Bus's supporting local UK Tarts however they have now growers throughout Europe and the rest of the world.Plane t Organic also has an online shopping and delivery service. Goods to their consumers bought from the website are distributed from their Westbound grove branch. They have their own van for fresh items delivered only to certain areas within London. All other orders such as non-fresh items or for delivery outside the UK are sent mainly through Parcel Force and are carbon neutral. All of their distributors from the store use echo-friendly packaging. The cardboard boxes used for packaging are 100% post-consumer recycled and are made within the I-J, even the printed ink is made from vegetables.They use gummed paper made from starch as tape, the bubble wrap is biodegradable, which is an organic material that will quickly brake down in landfill and be absorbed back into the soil harmlessly. For their fragile items instead of Styrofoam they use expanded corn, which are completely comfortable. Parcel Force is part of the Royal Mail Group, and for over 14 years there express delivery services have been covering 27 million addresses in the I-J. 2. 4 Customers We conducted a customer survey at planet organics Westbound grove branch.The main research objective of this study was to find out what type of customers shop at lane organic and why. To collect primary data a questionnaire asked customers about the main purposes of their visit. The questionnaire was made up of 15 closed questions with a pre-set list of possible answers and was conducted inside the store itself. The customers who participated in the survey completed the questionnaire in our presence. We used a convenient sampling approach and a total of 36 questionnaires were collected during a two hour time slot. We determined the size of the sample by the resources availability and the limited timescale.Due to the Westbound grove branch being the largest of the 4 planet organic stores, made it important to approach customers shopping in different sections and aisles of the store including customers sitting down and having lunch. This is so that we did not to concentrate on 1 particular type of customer who might only be shopping for 1 specific type of product. It goes without saying that the results shown in figure 1 and 2 are a clear majority. Many customers, when asked if they shopped online with planet organic, were surprised to find out that they had a website with home delivery.This also goes to how that in figure 3 only 5% heard about planet organic online, the 31% form word of mouth and the majority with 61% saw the store when passing by. The 19% of male customers were mostly with families; one man said ‘I'm only here because my wife gave me the shopping list, she's crazy for organic'. However there were a few men that were vegetarians or had special dietary needs. Figure 1 Figure 2 Hogue s Hogue 4 The results show in figure 4 that the majority of customers lived locally with 58% and secondly worked locally with 17%.The 8% who were Just visiting, did so, along with another custom er who lived around the area. The least amount of customers were tourists with only 6%, on the other hand the few tourists had specifically sort after organic products, whether planet organic had been suggested to them or searching themselves on the internet. Moving on to figure 5 and 6 below, we can point out that most customers walk (with 69%) to the store taking them generally 5 minuets or less (with 47%), where as only 3% use their private vehicles or motorbikes.This result proves to us that they are highly likely too live locally as seen once again in figure 4. Customs traveling the longest accounted for 19% though no customers travel time kook longer than 30 minuets. Figure 5 Figure 6 Results in figure 7 below show that planet organic attracts a large range of their customers between the ages of 25 and 44, Just over 60%, with 28% aged between 25 and 34 and 33% aged between 35 and 44. The minority of customers are aged between 18-24, various reasons for this were due to student life and funds, not being aware of the benefits with organic food, visiting or happen to pass by.The customers aged 65 or over stated mainly that their reason for shopping there simply because planet organic was the closest supermarket to them. Notice in figure number 8 the majority of shoppers with 36% are in pm or later mainly due to finishing work. Before 1 lam with 11%, again before work, 17% of customers shop at different times, 14% between 1 lam and pm and 22% that shop between pm and pm. Figure 7 Figure 8 Planet organic clearly appears to have loyal customers acting on the information given figure 9, customers shopping one a week with 36% and those who shop more than once a week with 25%.Very few were there as a one off with only 3%. It is obvious in figure 10 that when asked whether they visited other planet organic stores round London and if so where, the question was no with 67%, they keep to their local Westbound grove branch in Backwater. However 25% had been to the bra nch in by Darlington place Camden, 5% to planet organic in Isolation and least with 3% Mussels Hill. Looking at figure 11 the majority with 33% of planet organics customers shop at Marks and Spence's, they more or less have similar price ranges, quality food and Marks and Spence's hold a variety of free range and organic foods.Minority of customers with 6% said they shopped at Tests. Customer's second and third main supermarket choices were Kingsbury with 19% and Waitress with 22% , e believe this is mainly due to the fact that Kingsbury and Tests are conveniently close to planet organic, within the same area. Hogue Y Hogue Figure 11 Seeing as Planet Organic hold a wide range of organic, gluten free, dairy free, wheat free, vegan and vegetarian products, the question was asked whether they were vegetarian or vegan. 28% stated vegetarian, 8% vegan and 58% said neither.The remaining 6%, who stated other, had special dietary needs such as lactose or wheat intolerant. This lead to a que stion concentrating on what type of products they regularly bought from planet organic. The most popular products bought, shown in Geiger 13, with 47% were general groceries including beverages, home and household products. The least poplar products with only 6% of customers mainly bought bakery, 8% came for the fruit and vegetables, 11% for health and body care products, 22% for lunch/dinner or food on the go.Also with 6% were customers who came and bought a selection of everything. Figure 12 Figure 13 One of the most interesting questions in our opinion is the main reason why people purchase organic food. Precisely 50% of planet organics customer's motives for purchasing organic food are that they understood it is much healthier for them. They leveled that organic produce will not be full of man-made chemicals and that organic meat for example did not contain antibiotics or hormones.They also believed that organic fruit and vegetables had not been harmed by fungicides or pesticide s. Organic foods are mostly kept the same from the time they are grown until the time they are displayed in the store. Nothing is added and foods are not processed, as a result of this, for 22% of the customers this was the reason they thought organic food tasted better and believed that buying organic meant buying quality. Other customers at 9% shopped at planet organic because buying organic reduce meant being environmentally friendly.They knew that organic animals were treated better than conventional animals. There were 8% of customers who mainly needed dietary product such as gluten free, dairy free or wheat free products. The remaining 11% of customer didn't specify a reason for shopping at planet organic other than the store being the closest to them and for convenience. As seen earlier in figure 45 this category co in sides with customers that were age 60 or over. Figure 14 Overall planet organics customers were very sociable and welcoming. They liked to express their views. We also asked a 1 5th question, which entailed occupation, however instead of formulating the question into a closed question we collected each individual answer through a box question. Out of all 36 customers that participated in out questionnaire neither of them had the same occupation as another. They ranged Trot sculpture artists, Dustless consultants, pr collocates, grapnel gleaner, lecturers, site managers and antique dealers to unemployed, retired and entertainment or fashion industry workers. The male customers seemed to have creative occupations such as architects.Where as the women who shopped in the diddle of the day said they were unemployed or charity workers, this could mean they were house wives or had no necessitate making money. 2. 5 Competitors Planet Organic believes in ethical and sustainable farming, therefore the natural and wholesome food company has a highly competitive and volatile business field. We mainly believe that the key competitors for Planet Organic are actually the larger leading supermarkets who have recently expanded their companies and opened their market field to consumers who appreciate organic products.Recent statistics have confirmed that large Supermarkets are responding to their customer requests ND are making efforts to both stock organic and locally-grown produce which allows consumers to be ‘green' shoppers, choosing from locally grown, ethically sourced goods. [The Telegraph, 15th October 2007. ] The organic food market is rapidly increasing therefore the competition between supermarkets is rising dramatically. The increase of product availability and the expansion of purchaser interest in premium foods have fuelled sales.Figures illustrate that fruit and vegetables comprise to be the largest sector of organic foods and the main entry point to the market. From 2002 to 2008 organic dairy products have more than doubled in retail ales and Minute predicts that the market is set to grow by over 54%, from 2007-2 012. (Minute Report, 1st February 2008. ) Three of the major UK retail chains; Waitress, Kingsbury and Marks and Spencer are all examples of supermarkets that are direct competitors for Planet Organic.All three supermarket chains have been awarded ratings of grade B by the National Consumer Council (NC) for their stocking of environmentally friendly foods and goods. Waitress has made enormous efforts over the past years to increase their organic range and their business sales are dramatically increasing due to their quality of fresh produce. Moreover, Waitress's main target audience is middle-class consumers, which conflicts with Planet Organic as they both aim to appeal to a similar target market.Waitress offers fair trade products to consumers in order to ensure that workers in less developed countries get a fair wage and are treated in a fair manner. Likewise, Planet Organic proposes the idea of selling fair trade products, which increases the competitiveness between the two busi nesses. In addition, Waitress is known as the best chain retailer when it comes to trading practices, sourcing from I-J farmers and committing to smaller appliers allowing them to stock the largest range of organic fresh produce.Yet, sources confirm that consumers find that the fresh produce at Waitress is exceedingly cheaper than Planet Organic, which means that many customers would resort to Waitress over Planet Organic itself. However, sources did corroborate that Planet Organic do stock a high percentage of products that are not viable to find elsewhere, but the question is can we do without most of those if needs be? [Urban Path- Planet Organic Reviews, 2nd January 2008. ] Furthermore, Kingsbury is another K retail canal Tanat Is a Key competitor Tort Planet organic, as It offers ten most suitable range of organic products for their target market.Kingsbury organic range primarily focuses on goods such as fruit, vegetables, dairy products and meat. It has been shown that food sa fety scares have promoted consumers to seek greater guarantee about the value and quality of the meat they buy. Therefore, with Kingsbury stocking organic meats, profits and loyalty with customers will increase as the consumers know they are receiving produce that is fresh, making organic stores such as Planet Organic observe them as being great competitors.Kingsbury has been voted the number one organic food retailer in the UK by a panel of consumers therefore this highlights the success that the organic products have had upon the other retail stores. Kingsbury sales have significantly been increasing due to the growing popularity of its organic and premium food ranges, and Mr. King (Chief executive) implies that â€Å"Kingsbury strong quality food offer has helped it take customers away from rivals such as Tests and Sad. † [The telegraph, 20th June 2007. Moreover, this entails that Planet Organic has suffered a loss of profit due to key permeated chains increasing their pro duce of organic foods. A further example is Marks and Spencer and how they have improved there value of organic food with sales rising 48% this year, with their organic range doubling in size to almost 500 products. M&S, like Planet Organic focus on targeting the middle class audience, by producing organic food that meets the higher food standards.M&S believe strongly in sustainable farming and free range products therefore, since 2009 their entire fresh whole ducks, geese and majority of turkeys came from free range products because of response to customer requests. Similarly, Planet Organic offers the same free range assistance which again can cause rivalry between the companies. However, especially since the recession consumers have believed Planet Organic is too pricey for a regular food shop and therefore alternate to M&S as there organic produce is cheaper and still satisfies the consumers.Overall, the rising sales of organic products in larger supermarkets puts smaller food s tores I. E. Planet Organic in danger, as the smaller suppliers have to think of new ways in which they can attract there target audience to come to there shops instead of committing to the argue supermarkets. Due to the fact that all of the above UK retail chains offer a similar supplies as Planet Organic they are all seen as a psychical threat to the company. 2. 6 Publics Publics are groups that have an interest or could potentially have an impact on Planet Organics abilities to achieve their goals and objectives.The general publics are one of the groups that can have a great impact on a Planet Organic. Whether the change is positive or negative, a change in the general publics attitude can cause change within Planet Organics reputation and profitability. Another group of people ho can have an impact on Planet Organic are their employees; these are people who are employed within the company, this can range from its sales associates to the farmers. Companies that could affect Planet Organic are Fair trade, Ere sign and Organic Standards.We also found six main groups, which have a great impact on Planet organics adjectives Ana products * Soil Association * Green Providers Directory * I-J Organic Directory * Organic Food * Cycle Lifestyle * Fair Trade I nose SIX companies Include: Planet Organic support all of these companies by stocking and promoting their goods thin their store. Planet Organic also provides leaflets and details about these organizations for its consumers to find more information on, they work closely together in order to create public interest.The above companies main concerns of health implications are similar to Renee Elitist's, which is great publicity for Planet Organic being linked with them and vice versa. Organizations such as Soil Association is not funded by the government as it is a charity based company relying on donations and support from members as the public in order to continue to carry out their work. The Food Ethic Council al so retirees over 80% of organic food sold within the I-J, aiming to inform the public about the many benefits of organic food and farming, they also have a similar mission statement to that of Planet Organic.

How to Grow Crystals - Tips and Techniques

How to Grow Crystals - Tips and Techniques Do you want to learn how to grow crystals? These are general instructions for growing crystals that you can use for most crystal recipes. Here are the basics, to get you started and help you troubleshoot problems: What Are Crystals? Crystals are structures that are formed from a regular repeated pattern of connected atoms or molecules. Crystals grow by a process termed nucleation. During nucleation, the atoms or molecules that will crystallize (solute) are dissolved into their individual units in a solvent. The solute particles contact each other and connect with each other. This subunit is larger than an individual particle, so more particles will contact and connect with it. Eventually, this crystal nucleus becomes large enough that it falls out of solution (crystallizes). Other solute molecules will continue to attach to the surface of the crystal, causing it to grow until a balance or equilibrium is reached between the solute molecules in the crystal and those that remain in the solution. The Basic Crystal Growing Technique Make a saturated solution.Start a garden or grow a seed crystal.Continue growth. In order to grow a crystal, you need to make a solution which maximizes the chances for the solute particles to come together and form a nucleus, which will grow into your crystal. This means you will want a concentrated solution with as much solute as you can dissolve (saturated solution). Sometimes nucleation can occur simply through the interactions between the solute particles in the solution (called unassisted nucleation), but sometimes its better to provide a sort of meeting place for solute particles to aggregate (assisted nucleation). A rough surface tends to be more attractive for nucleation than a smooth surface. As an example, a crystal is more likely to start forming on a rough piece of string than on the smooth side of a glass. Make a Saturated Solution Its best to start your crystals with a saturated solution. A more dilute solution will become saturated as the air evaporates some liquid, but evaporation takes time (days, weeks). You will get your crystals more quickly if the solution is saturated to begin with. Also, there may come a time when you need to add more liquid to your crystal solution. If your solution is anything but saturated, then it will undo your work and actually dissolve your crystals! Make a saturated solution by adding your crystal solute (e.g., alum, sugar, salt) to the solvent (usually water, although some recipes may call for other solvents). Stirring the mix will help to dissolve the solute. Sometimes you may want to apply heat to help the solute dissolve. You can use boiling water or sometimes even heat the solution on the stove, over a burner, or in a microwave. Growing a Crystal Garden or Geode If you just want to grow a mass of crystals or a crystal garden, you can pour your saturated solution over a substrate (rocks, brick, sponge), cover the setup with a paper towel or coffee filter to keep out dust and allow the liquid to slowly evaporate. Growing a Seed Crystal On the other hand, if you are trying to grow a larger single crystal, you will need to obtain a seed crystal. One method of getting a seed crystal is to pour a small amount of your saturated solution onto a plate, let the drop evaporate, and scrape the crystals formed on the bottom to use as seeds. Another method is to pour saturated solution into a very smooth container (like a glass jar) and dangle a rough object (like a piece of string) into the liquid. Small crystals will start to grow on the string, which can be used as seed crystals. Crystal Growth and Housekeeping If your seed crystal is on a string, pour the liquid into a clean container (otherwise crystals will eventually grow on the glass and compete with your crystal), suspend the string in the liquid, cover the container with a paper towel or coffee filter (dont seal it with a lid!), and continue to grow your crystal. Pour the liquid into a clean container whenever you see crystals growing on the container. If you selected a seed from a plate, tie it onto a nylon fishing line (too smooth to be attractive to crystals, so your seed can grow without competition), suspend the crystal in a clean container with saturated solution, and grow your crystal the same way as with seeds that were originally on a string. Preserving Your Crystals Crystals that were made from a water (aqueous) solution will dissolve somewhat in humid air. Keep your crystal beautiful by storing it in a dry, closed container. You may wish to wrap it in paper to keep it dry and prevent dust from accumulating on it. Certain crystals can be protected by being sealed with an acrylic coating (like Future floor polish), although applying the acrylic will dissolve the outermost layer of the crystal. Crystal Projects to Try Make Rock Candy or Sugar CrystalsBlue Copper Sulfate CrystalsCrystallize a Real FlowerQuick Cup of Refrigerator Crystals

Common Mistakes in Grammar to Be Careful About

Common Mistakes in Grammar to Be Careful About Common Mistakes in Grammar to be Careful about in Writing 1.  Ã‚   You’re vs. Your Beginning with the basics is important. Notably, this is a mistake in grammar that students and academics should not be making while at the undergraduate educational level. Nevertheless, also some of the advanced writers of essays are remorseful of this error of grammar, only because they fail to go through their work again. The following is the difference between ‘you’re’ and ‘your’: You’re simply a shortened verse of the word you are Yours happens to be a possessive pronoun If a person is ever having difficulties to choose the word to use between the two, lengthen the compressed you’re. For instance, ‘you’re a garden is lovely,’ is not correct since it implies you are a garden is lovely. 2.  Ã‚   Their vs. There This is an error in grammar that ought to have been cleared out at auxiliary school. The standard itself is usually seen, so this incident seems most normally as an error. There can be utilized from various perspectives: as a source of perspective to a place we should go there, or as a pronoun there is no way. ‘Their’ is a plural possessive pronoun, as in their cakes or their sentiments. In this way, in case youre discussing more than one individual and something they have, utilize their unfailingly. 3.  Ã‚   Tenses Tenses are a typical grammatical mix-up in papers paying little mind to the dimension of study. When in doubt, in case youre referencing a persons feeling (whos as yet alive) ensure you utilize the current state for example Fleming says as opposed to Fleming said, as the last make their perspectives sound increasingly dated. A few students additionally will, in general, compose the prologue to their exposition later on tense for example in this exposition I will†¦ instead of in this article, I am going to†¦ which makes the paper sound progressively certain and self-assured. 4.  Ã‚   Hypothetical Circumstances While examining speculative circumstances, which you much of the time do when advancing hypotheses and sentiments in college expositions, dependably utilize the words were and would. Even though somewhat more progressed than our past precedents, this is as yet a typical misstep that could antagonistically influence the meaningfulness of your article. Beyonce and Gwen Stefani have done everything they can to enable us to recollect this essential guideline with their melodies If I was a rich young lady – inaccurate, and On the off chance that I was a kid – right. 5.  Ã‚   Parallel Lists For coherence, things in a rundown ought to dependably be in the parallel frame, which implies every section in the rundown is organized similarly. For instance: He was content with his sprinting, shooting, and his spilling – Incorrect He was content with his sprinting, shooting, and spilling – Correct He was content with his sprinting, his shooting, and his spilling – Correct

Corporate Financial Management Assignment Example | Topics and Well Written Essays - 250 words

Corporate Financial Management - Assignment Example For example a few years ago Starbucks Cafe implemented a practice of donating five cents from every sale of certain beverage products towards the AIDS/HIV cause. Organizations can also improve their character by implementing a code of conduct. The use of ethical audits can help companies improve the company’s process to show greater character. The employees of corporations should also support practices that promote character. To improve their character employees can realize actions such coming to work on time everyday. Character is also developed by employees by giving the maximum effort everyday at work. Teamwork and cooperation are two attributes that show character in the workplace. Taking continued educational courses or enrolling in a graduate program is a great way for employees to promote character. The customers in the marketplace should also promote character in their interaction with businesses. Supporting companies that are socially responsible is way to show character. Customers can also promote character in the business environment by not performing actions such as stealing goods from retail stores. Another way customers can promote character is by boycotting companies that violate environmental and labor

BAE And EADS Essay Example | Topics and Well Written Essays - 2000 words

BAE And EADS - Essay Example On the flip side, the deal would lead to political among other complexities. This report will give an analysis of the issues surrounding the proposal for merger of the two companies. Strategy and motivation analysis Invesco criticized the proposed deal citing poor terms, state interference and lack of strategic underlying principle. The problems that BAE has raised includes the share buyback programme , possible deviation from its generous dividend payout as well as the doubts imposed by inviting Germany and French stakeholders in the deal. The sharp cut in the defense spending by the U.S. is a big blow for EADS and BAE, but BAE is likely to suffer most because it is deeply exposed to the U.S. defense market. Furthermore, BAE is experiencing a serious reduction in the demand for the equipment it supplies for the US military, which are currently preparing to pull out from Afghanistan. Additionally, the firm is likely to suffer a big blow following the down-turn of the demand for the E urofighter Typhoon fighter jet (Ranscombe, 2012). Figure 1: EADS DPS trend since 2007. As shown from figure 1 above, recently EADS has paid exceedingly high rate of dividends, which could be seen as a major motivation for BAE shareholders to enter the proposed merger (Le Figaro 2001). Stock market response analyses based on share movement and synergy multiples During the trading following the announcement on 12 September, the shares of BAE jumped by 10% to 336.1 pence ($5.41), as shown in figure 3 below. However, the shares of EADS plummeted by more than 10% following the announcement (shown in figure 2). Later, on 13 September, the shares of BAE fell back to just 2% above the level before the rumors emerged that the two companies were planning to merge (Norton-Taylor, 2012). Figure2: EADS share movement shortly before and shortly after the announcement Source: Thomson Reuters via FT Markets Data Figure 3: EADS share movement shortly before and shortly after the announcement Source: http://markets.ft.com When the reports hit news lines that there was a potential merger between the two companies, initially, the investors burst into a euphoria that affected the movement of the prices of the shares of the two companies. However, after uncertainty took shape, BAE’s shares drafted following a strong post-announcement rally, while the shares at EADS were moving lower (Petroff, 2012). On 12th September following the announcement, the shares of BAE were trading 1 percent lower at 338.90 pence, which was in line the decline in the wider market. As seen from figure 2 and 3 above, the investors’ reaction was swift, especially on Thursday when the shares of EADS fell by about 10 percent to â‚ ¬25.15, while those for BAE gained significantly on Wednesday following the news that the deal is simmering, going up to 337.10 pence in London. Synergy analysis The investors will have to ask themselves several questions in order to establish whether the merger is a good idea, including: (1) why is such a huge merger is the best means of solving the problems the individual companies are facing and also open opportunities for them? (2) Is BAE, which is a top US military contractor, the best company to help EAP achieve

Short Story Essay Example | Topics and Well Written Essays - 250 words

Short Story - Essay Example Sarah ran ahead, and squeezed herself in because she wanted to sit by the window. Finally after much pushing and shoving everyone piled into the van and headed off for the beach. Without hesitation they all jumped into the warm, blue water and started splashing around. At first Sarah tried to see for how long she could hold her breath underwater, but soon gave up on that. She dug her toes deeper into the sand and just sat there watching her two younger brothers and cousins wrestling with each other. They repeatedly tried to dunk one another in, but quit when their mom scolded them. Soon, getting tired of the water, Sarah waded back to shore. The sand was extremely hot beneath her feet and she hurriedly skipped her way to her towel and plopped down. Her mom smiled at her warmly and gave her a piece of cucumber to chew on while lunch was getting ready. Sarah sprawled back on the ground, lazily munching away. Squinting against the sun, she peered up at the sky, trying to make shapes out of the few wisps of clouds that slowly made their way across. The call for lunch jogged Sarah out of her sky-gazing. The rest of the kids crowded around, dripping and laughing. Sarah spread out her pita bread and smeared loads of ketchup on it. After heaping little steak pieces on the bread, she rolled it up neatly. Now it was just the way she liked it. After everyone was well fed ( none of them could take in another bite, not even her brothers who were boasting about how much they could gobble down earlier on), they all made their way to the water again. It was much cooler now. The whole gang divided up into two groups and started playing volleyball. Sarah could hardly jump out of the water to reach for the ball, but it was fun nonetheless. No one bothered to keep score, they were all too busy laughing and pushing each other down. Sarah fell in so many times that her brain seemed to be swimming in salt water. Tired and all splashed out,

Benefits of Open Source Servers

Benefits of Open Source Servers The highest aim of the thesis is to consult the open source servers and knowing out their benefits in business industry. Owing to the extensive development of technology, it is high time to consider the best to be done to sustain and improve the businesses. The primary aim of a business person is not just bringing revenue for him/herself, but to look at long-term growth, one has to focus on achieving customers needs, being able to resolve issues in a sophisticated manner and keep the technology used in the business premises to be updated. The commanding  tools  are  near to authority and  privation.  The only for  database  management  systems  (DBMSs),  there  seems  to  be  good market  as of the open  source  products  are  used  in  organization,  that includes  businesscritical  analysis models  such  as  online  travel  booking,  management  of  client  inventories  for  telecommunications,  etc.  (Yuhann a, 2006) ( Christian Thomsen and Torben Bach Pedersen,2009).Business can be of small scale or medium scale or large scale. Irrespective of the type of business, computing system can play a vital role in business, though the type and intensity of computing system technology required and used may vary. As the business grow, the demand for the technology also rise which leaves a platform for the computing system to play a lead role. Increase in the size of the industry needs more manpower and more hours of labour. This increased labour cost can be kept in control by adapting modern technologies in business world. This literature review should enable us to understand the importance of the open source servers and its importance in todays business world. LITERATURE REVIEW: An open source server is described as a system where we can find a large number of computers and their suitable applications, their associated applications with normal database. Open source servers play an important position in business. The early development of open source servers is called as the Grid system. As the technological improvement in information technology is increasing, there should be kept more focus on information systems and the websites. As the term web had achieved the standard area where the developers are tested, while information system is being developing by the help of service-oriented architectures (SOA). The improvement is expandable, which makes hard to executive the limitations between the enterprise management services and internet services. These developed techniques can be able to visible to the organizations to bring out their business online.   Business can be of can be handled by single or with multiple members or clients as we can spell them as partnerships method. In this type of methods, the private business processes can be displayed or captured by the partners via public composite web applications. This helps the new business partners to receive some guidance on how to handle the work and also provide solutions for any technical troubles such as security and application conception.As we know that the top organizations just like Apple,IBM, and Microsoft got the direct proportion between the innovations and the stability of the firm. And such ideas had been supported by the American government owing to the demands for the developments in technology. Depending on the demands of the businesses, the website providers can either increase or reduce the capacity in information systems. Most of the open source applications are developed jointly by developers all around the world, connected by the Internet, as this is the advan ced and well applicable technology which can help clients manage their costs. This technology is useful for businesss which uses multiple servers. Open for Todays Companies Source: A Strategic Technology Approach These are the offers that had been visible for an open source server or software in order to transfer companies and their developers. Since from the last decade of time, most of its values had being created at the level of implementing the application to databases, application servers, operating systems, development tools, and so many etc. As it might be luring to imagine that an open source server is really just about doing the source code letting available for explore. If we drop code into a public locality and do wish to move the advancement on the private copy in the interior of our organization, as we are not done with the open source servers at this particular instant time. As on if we are running a authority access module or just giving the extra information as a documentation work. In order to develop or make advance of an exact leveling of trust or the belief, the one the code which we had written as there must be the exact module or the access the code out that there must b e the original access code that the advancing developers are working on it on. We might be knowing that various modules have being cleared out while the access code is being checked for confirming that it works on, other than but it must be a genuine on a module-by-module based not on the entire access base. As of we rectified, in business that as the loads of the file capacity goes more or get larger, then a better implementations techniques of technology had to be insured to get in to this competition world. The one such type of technology is the Digital Technology, where most of the business uses are in their daily life. As the business is expanding, then the demand to maintain it increases as well. And these demands are quite strong and need to be met in a smart way to survive in this economic world. Apart from just the technology there is lot more need to be involved in it. By utilising the latest computing technology, one can not only make the infrastructure look better, but t hey also will succeed in providing best customer service. The business process can be made more efficient and effective and by doing all above, they can easily bag better business deals and improve the incoming revenue. According to Bartlette (2000) in his study highlighted the crisis which the information technology industry has faced due to the computing problem is intense. The computers failed to calculate accurately the year 2000 being a historic two-digit programming and this can explain how important are computers in daily life for an individual and as well as a business set-up. A tremendous improvement in Information technology and various developments that are happening in engineering related topics may cant develops or improve the business. Best customer service, efficient and flexible methods and delivery in short span are the key success in business. Business renovation (BR) and continuous process improvement with suitable information technology strategies are key areas to be focused while improving the business. Information Technology is playing a major role in business by creating innovative ideas and implementing new procedures. Business is a complex phenomenon with extreme risks in this computing economic world. Taking right decisions at right times is outmost important in business development by the management. Business can be defined as i ndividual thoughts which are put in to practice by following the ethics while aiming towards economic-financial purposefulness. A business when improving from small to medium or to large demands increased in material, man power and financial resources. Among the above mentioned, human resource plays a vital role in business as it controls the technology. A group of technologies combined to form social computing which is new evolution of the web. Social computing plays immense role in the business world which has the capability to impact the society technologically and economically. The computer systems are no less efficient than the human body. Autonomic computing is defined as the discipline which intends to learn from the bodily operating system. The computer technology is equally efficient and complicated as well as fragile as the human body and is compared to the autonomic nervous system in the humans which controls the involuntary human physiological activities. This concept of autonomic computing originated in the year 2001 from IBM (Cooter and Max, 2010). Stockinger(2006), in his short study on grid computing system revealed, it plays a key role in solving scientific, technical or business problems which might demand multiple computer processing cycles while working on large amount of data. Grid Computing is a unified pattern of computer resources from multiple administrative domains aiming for a common goal. Supporting Stockinger(2006), Liang-Jie et al (2004) mentioned the underused capacity of the computers has been taken utilised in grid computing technology to solve business problems and they indirectly provide additional support to the IT-level infrastructure to support business applications. By using grid computing technology the vendor has complete control and depending on his/her requirement he can upgrade and maintains the application. Hence it is very well understood, grid computing system supports the business big time. Benefits and Risks of Open Source Software Compared to Traditional COTS: The instant release rate of OSS assigns attaches and fixes quickly, possibly an order of magnitude quicker than those of commercial applications. Open Source applications is approximately easy to fix it because it frequently incorporates aspects such as central administration and distinct management. Because the access code is publicly available, Program Managers can have the access confirmed to meet their specific needs and tightly authority system resources. Moreover, Program Managers can re-use code written by others for familiar operations or ambitions. CONCLUSION: In this study, it is proved that the use of open source servers had a great impact on the business related ones. And almost every business irrespective of its size tends to have their own required level of using the open source servers in their area of specification of the systems that are embedded in their business models. The larger the size of the business, the more efficient the use of the open source servers technology is going to implemented in that.So finally we can conclude that by the usage of the open source servers in the business , it provides a quality of refinement, that it provides to work at and also provides customers the best of the service in the industry of all their best. It is also proved that by using of this open source servers can minutes the unnecessary cost by using it when required. To that conclude, that open source servers of a system has a huge impact on business and yields totally positive results. DISCUSSION:  Ã‚  Ã‚   The following is a brief examination or a study mainly that focus on the importance of the usage of open source servers in Business it has been identified where computing system stands in modern industrialized world. For a business to grow, one needs man power, good products, excellent marketing system etc.   But out of the all above mentioned, it is also important to have the recent technology being used in the business firms.   Using latest technology makes business easier in many ways.   Computing system plays a major role in present generation.   the more sophisticated is the technology the better the yield would be in business.   The above mentioned statement had been proved in this study.   After careful analysation of the selected articles, one should understand the necessity for the use of computing system in business.   Irrespective of a small scale or medium scale or a large scale industry, implementing computing systems in business can certainly yield better results, which was proved in this study. As the business improves and grows up the ladder, one cannot be technically or technologically challenged, instead should try and win the race by acquainting to the recent and evolving computing technology.

Assessment of Product: The Refrigerator Essay -- Consumer Issues

Customer Expectation for a product changes from one customer to another and so does the definition of quality. In case of a refrigerator there isn’t a product that could satisfy every customers need therefore manufactures have to target their products in different segments. Even if the product caters for a certain customers need, it wouldn’t stop a rival company from bringing new features that customers never imagined and now customers have changed their quality definition. When assessing the quality of a product it is important to understand the thought process of a customer as sales are generated through them. A customer generally has a preconceived idea about the product or service, after consuming they would have perception on how the product or service performed; if the product or service does perform to expectation or even beyond, it would be perceived as a quality product. Evaluation of the LG Refrigerator (GL-M252VM) using the Garvin’s eight product dimensions framework. Dimensions of LG Refrigerator - GL-M252VM It is important to understand that quality varies when product evolves through time. Consider this, when refrigerators were introduced newly it contests on the level of performance and when all competitors are close enough to a certain level customers expect all products to perform (maintain a necessary temperature to keep bacteria away).then competition goes to the reliability stage where they compete on reliability, Durability, Conformance and Perceived Quality once these aspects are meet or even close to judge the completion moves on to convenience stage Features, Serviceability and Aesthetics will be their success factors and product is considered to be a commodity that is contested on price. G... ... Vogue type handle. Works Cited 1) Miner (2010) Re: 8 Dimensions of Product Quality according to Garvin. [online]. Last accessed 3 April 2012 at: http://elsmar.com/Forums/showthread.php?t=45292 2) Press Releases (2011) LG’s Linear Compressor Refrigerators: Technology that Preserves. [online]. Last accessed 3 April 2012 at: http://www.lg.com/za/press-release/article/lgs-linear-compressor-refrigerators-technology-that-preserves.jsp 3) Module 11: Quality Management (2010). [online]. From YouTube last accessed 4 April 2012 at: http://www.youtube.com/watch?v=QJNVrY_Z2NM&feature=related 4) Product Support for GL-M252VM.AMDQABN. [online]. Last accessed 3 April 2012 at: http://goo.gl/ziWk1 5) James R. Hood (1998) Consumer Complaints & Reviews [online]. Last accessed 3 April 2012 at: http://www.consumeraffairs.com/homeowners/lg_refrigerator.html

Quantitative Research Process Essay

1. Research problem and Purpose is the area where research is needed to close the gap between knowledge and nursing practice. Purpose identifies the specific goal of the study (Burns & Grove 2011). 2. Literature Review identifies the known and the unknown of a particular study and documents what needs to be conducted. 3. Framework is the basis for the study or a theory that has been developed consisting of concepts and statements that define a particular study. 4. Research Objectives, Questions, and Hypotheses narrow the gap beteween research problem and purpose and identify the relationship between the variables and indicate the population to be studied. 5. Study Variables that are measurable, manipulated or controlled in a study. 6. Assumptions are statements that are considered true and implanted in thinking and behavior. 7. Limitations are restrictions that decrease credibility of findindgs. 8. Research design is the blueprint for the study that increases control over factors that may interfere with the desired outcomes. 9. Study Population include all elements that meet qualifications for the study and the sample are subsets of the population selected. 10. Method of Measurement is the process of assigning numbers to objects. Levels of measurement include nominal, ordinal, interval and ratio level of measurements. 11. Data collection is the systematic gathering of information important to the research purpose in which permission must be obtained for the agency where the researcher conducts the study. 12. Data analysis gives meaning to the study. Analysis techniques include descriptive and inferential analyses. 13. Research Outcomes involves examining results from the research process and considers implications for further studies. References Burns, N.,Grove, Susan. (2011). Understanding Nursing Research: Building and Evidence Based Practice. (5th ed.).Maryland Heights, MO: Elsevier Saunders.

Analytical Essay Super Size Me Essay

Welcome to At the Movies on ABC 1 and as usual I’m your host, _______. Tonight we’ll be reviewing the socially critical 2004 documentary, â€Å"Super Size Me† directed by and starring Morgan Spurlock. The film documents the 30 day period in which Morgan Spurlock ate three meals a day consisting of nothing but McDonalds whilst following these four rules: he can only eat things on sale, he must super size his meal if asked, he must eat everything on the menu at least once and lastly he must restrict himself to the ‘average’ amount of exercise, typical of the American population. It also documents the drastic effects this lifestyle has on Spurlock’s physical and psychological, wellbeing, and explores the fast food industry’s corporate influence, including how it encourages poor nutrition for its own profit. I found this documentary to be quite enjoyable and it was an overall quality film. â€Å"Super Size Me† was fun to watch with i ts colourful graphics and catchy lyrics which drew the audience closer and focused them on what Spurlock was representing. The documentary was effective in creating shock and disgust within the audience to further help the audience agree with and accept Spurlock’s views. The narrative structure of â€Å"Super Size Me† was built around a central enigma, this being the obesity crisis facing the American people. The documentary follows a format, showing the audience Spurlock eating McDonalds food and then feeling sick because of it and then followed by footage of Spurlock seeing a specialist to inform both Spurlock and the audience of the many health risks this diet is inflicting on Spurlock. The documentary then proceeds to show such things as what school canteens are serving kids at school. This is meant to shock the audience and position them to believe what is happening to Spurlock and his health after eating fast food will also happen to the kids who are eating unhealthy and processed meals at school every day. (INCLUDE FOOTAGE HERE) Spurlock’s purpose in this documentary was to in form and position the audience to accept his views on America’s obesity epidemic. Read Also:  Analytical Essay Topics This was achieved through cunning and intelligent choices as to what was filmed and what was cut out. He had also employed a number of other techniques such as camera angles, shot composition, editing and intentional use of music to accompany the visuals. Through these techniques Spurlock has effectively positioned the audience to accept his views on America’s aforementioned obesity epidemic. Spurlock has positioned the audience to accept a somewhat version of the truth as not all sides of the story are given a voice. The way in which Spurlock presents himself to the audience has also deliberately been altered to position the audience to coincide with the attitudes he’s presenting throughout the documentary. Spurlock intentionally wore relaxed clothing and spoke directly to the audience in order to position the audience to feel comfortable accepting Spurlock’s attitudes towards America’s obesity crisis. (INCLUDE FOOTAGE HERE) To further position and help the audience connect with Spulock, he has introduced them to his fiancà © who’s a vegan chef which will be in juxtaposition to the unhealthy food served by most fast food restaurants. These inclusions have positioned the audience to feel close and trusting of Spurlock so that his opinions could be accepted. The use of irony during this documentary has been used because if the audience finds something humorous and therefore having a positive reaction, they are more likely to accept what is being represented. The use of irony was used throughout the documentary in such scenes as when Spurlock was referring to his headaches, stomach aches and general sick feeling from the food as McHeadaches and a McTummy. (INCLUDE FOOTAGE HERE)This positions the audience to react in a way which enables them to accept the Spurlocks view on how McDonalds is affecting his health and how it’s making him generally sick. The audience is positioned to accept certain views without hearing or seeing the other sides of the argument. Spurlock has used bias by silencing or tarnishing the credibility of certain interviewees in interviews. When Spurlock interviews the CEO of McDonalds Australia, Guy Russo, the use of higher camera angles and editing positioned the audience to disagree and view what Guy Russo said negatively which in turn has led to the audience viewing poorly of McDonalds even though they were not completely silenced. Spurlock has also positioned the audience to accept the opinions and beliefs of the three medical specialists who are monitoring Spulock’s health throughout the ‘experiment’. The use of eye level camera angles positions the audience to feel equal with the specialists as they present their opinions and to immediately believe and accept what the specialists are saying due to the camera angles and their superior level of education within the medical field which once again positions the audience to accept their attitudes. The included footage has also been deliberately used to further position the audience to accept Spurlock’s views on America’s fast food industries and how their corporate profit is weighted over the health of their consumers. Footage of the many advertisements and meals which are specifically positioned at kids were intentionally shown to position us to believe McDonalds is using these things to appeal to and lure the kids in. This then results in the audience being positioned to reflect poorly of McDonalds and their constant need of profits which are put over the wellbeing of their customers. Frequent shots of Spurlock without a shirt have intentionally been included to show the weight he may or may not have gained as a result of his high fat intake diet. (INCLUDE FOOTAGE HERE) This positions the audience to once again think poorly of McDonalds and the food they are serving as they are seeing the drastic effects that accompany Spurlock’s heavy McDonalds diet. Wh en the interviews between Spurlock and the three health experts took place, key terms where placed on the screen so that they were imprinted into the viewer’s mind. These key terms included: â€Å"poor nutrition† and especially â€Å"Addiction† which led the audience to believe how fast food is affecting the health of Spurlock and to view the companies behind the food negatively without taking into consideration the amount of fast food he is eating and how often it’s being eaten. The music and soundtrack within this documentary often complements the visuals, making it easier for the audience to accept the visuals or the lyrics of the complementing soundtrack. During the opening menu of the documentary and closing credits the â€Å"Super Size Me† song was played and the colours of the menu reflected the colours of the American flag. (INCLUDE FOOTAGE HERE) This song was co-written by Spurlock and included phrases such as: â€Å"Super size me – the American way† and â€Å"everything’s bigger in America†. These lyrics were intentionally used as they position the audience to accept that the American culture is the result of the American fast food industries influence on the American society whether it’s a positive or negative influence. Overall the documentary was very enjoyable to watch and I found the footage rather shocking and attention grabbing at times. It was a very informative and eye opening documentary with a numerous number of techniques which position the audience to accept Spurlock’s views on America’s thirst for profits which have sadly resulted in the percentage of obese citizens growing at an alarming rate. However, the use of the included techniques and selective editing resulted in a documentary which lacked objectivity. This lack of objectivity effected the audience’s perception of fast food companies and how they might consider an alternative choice when deciding to dine at McDonalds or any other fast food ‘restaurant’. Overall I gave this documentary, 3 out of 5 stars as it was enjoyable to watch but at times I felt as if I was being positioned and the whole ‘experiment’ was over the top as someone coming from eating healthy vegan foods is obviously going to have a dramatically negative reaction to fatty fast foods, which is skewing the audiences perception of fast food companies.